Why this exists
Most business writing makes the reader work too hard.
Jargon, vague actors, buried asks, cognitive overload — small frictions that add up to a message people skim, misread, or quietly ignore. The cost is real: slower decisions, repeated emails, work redone.
The Business Writing Club is a practical way to fix that — a method, not a rulebook, built around the Friction Framework.
What you'll get
Fewer re-reads. Faster yeses.
- A clear framework for spotting what trips your readers up.
- Short, practical lessons you can apply to the very next thing you write.
- A diagnostic that shows you where your writing adds friction — on your real documents.
You're on the list
Check your inbox — we've just sent you a welcome email with a taster to get you started.